3 Essential Principles To Increased Clarity, Clients and Cash flow in Your Coaching Business

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I know from personal experience that pursuing your calling as a coach can often feel more like a game of survival!  When you’re not getting a steady stream of clients and cash flowing in, in spite of your efforts, that can really crush your confidence and send you into a spin of stress, sleepless nights and self-doubt.  It’s painfully frustrating when you know your coaching business is your purpose and you just want to help people!

If this resonates with where you feel you’re at right now, then let me share with you the 3 simple, yet powerful principles that completely changed the game for me…

And by change the game, I mean having dream clients reaching out to me (seemingly out of nowhere) and earning $10k plus months consistently.

So here you go:

Principle #1 – Alignment With Your Message

When it come to your message, you may be just a few degrees off centre but those degrees make all the difference to whether, or not, your messaging ‘speaks’ to your dream clients.

I can’t emphasise enough the importance of dialling into your message and knowing exactly who you’re talking to in your marketing (if you want help with this, check out my free SHINE YOUR LIGHT course)  I know it feels counter-intuitive, especially when you want to help everyone but the truth is, you’ve got to be super-specific if you’re ever going to cut through the noise and be seen and heard by those people that you’re really here to serve.

When you’re able to articulate the problem you solve and describe how that problem is experienced by your ideal client, you’ll be seen as the credible expert you are, with the solution. You’re the perfect person to guide them out of their pain on account of the fact that you once had that problem and you found the solution.

As you show up with clarity and alignment in your message and you’re being specific in your content, you will start attracting MORE clients, not less.

Principle #2 – Alignment with your desires and your beliefs.

You’ve got big dreams and desires, right?

Maybe you keep chopping and changing your goals, depending on your confidence levels on any particular day. This was me!  Some days I was all “I feel good! Yay! My goal is a 10k this month!” and sometimes I was more desperate “I’m so anxious, I just want a client! ONE will do!!” [cue: melt-down]

Or maybe you’ve had the same income goal for months and months and you feel like the needle has got stuck on the record (I’m showing my age, I know!)

Either way, this second principle is about ensuring that your belief system is congruent with your desires and goals. If you have beliefs that run counter to your desires, then your beliefs win every time, meaning you’ll always manifest your beliefs, over your desires.

For example, if your desire is a sizable money-goal, but you have a belief that having more money is greedy, or that you’re somehow undeserving or that when you have money, people take advantage of you, then you’re going to really struggle to reach your goals. And if you do? You’ll self sabotage to get rid of it, and quickly!

Or, let’s say you’re launching a group programme and you know it’s brilliant, but in your heart, you don’t believe anyone will sign up, then guess what?

It won’t matter how brilliant your programme is, you’ll always have one foot on the brakes during your launch and people won’t sign up.

Equally, if you have a shred of doubt in your ability to deliver the results you’re promising, you’re going to repel clients because your subconscious mind is protecting you from being “found out” as a fraud.

It’s critical that you become aware of the beliefs that are incongruent and unsupportive of your goals and desires and rewrite them.

Principle #3 – Alignment with Universal Laws

There are universal laws governing our world, the Law of Cause and Effect, the Law of Attraction, the Law of Circulation, the Law of Reaping and Sowing, to name a few of the most commonly known laws.

If you’re operating counter to any of these laws and you’re in resistance, things aren’t going to flow for you.

If you’re in a constant hypervigilant state, then by virtue of the frequency you’re emitting, you’ll attract more to feel anxious about
If you’re feeling lackful and scarce, you’ll attract more lack and scarcity
If you’re pushing and striving and feeling impatient for your success, then you’re holding yourself apart from your success. Impatience is the energy of “I’m not there yet” which will keep you “not there”.

Also, if you’re delaying paying your bills because all you see in your account is just enough to pay your bills and you prefer to see the money there because it makes you feel safe, then that’s a vibration of ‘unsafe’. You’re emitting the belief that money is finite, scarce, that there’s not enough.
This flouts the Law of Circulation, you’re creating a block to the natural order and flow.

It’s truly amazing when you stop clinging to money and you act from a place of gratitude for the services received and faith that all your needs are met.
Pay all your bills in good faith, knowing that the universe abhors a vacuum. Money will flow in to fill the vacuum when you act in faith.

Remember, you get to choose your beliefs and what you believe is true for you. So, why not decide to create a whole new set of beliefs that support you and make you feel inherently abundant, supported and loved?

And then enjoy what flows in as a result.

Lots of love

Sanae x
P.s if you’re ready to cut through the noise, attract your dream clients are start making consistent $5k – $10k plus months as an online coach, then book a call with me and let’s talk about how I can help you make that happen.


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